There is this paper, "Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake", Ha

There is this paper, "Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake", Hall ea 2019 : https://www.sciencedirect.com/science/article/pii/S1550413119302487 https://www.sciencedirect.com/science/article/pii/S155041311... They tried to control for all that, the same amount of sugar, fat, calories etc. And yet people ate more of the ultra-processed food.