> If you read The Lean Startup, you'll have the answer to your question. > then the lean approach is to get your solution out there in some kind of minimal for

> If you read The Lean Startup, you'll have the answer to your question. > then the lean approach is to get your solution out there in some kind of minimal form, to some small group of customers. I just checked, and the book is completely missing this point how did they get to these customers in my brief reading. This is Vision->Learn->6 months after launch section in the book. > The problem that lean seeks to avoid is burning through investor cash making mistakes in getting market fit that you should have made before investment. I agree, but the point is that marketing part is much more important now than then, and completely missing in literature, there is no "lean marketing" paragraph or book, and I am not sure if it is reliably possible.