I'm not saying it's ideal, it was just an example of something that I thought could address the issue. I agree that we should limit PII being given to companies

I'm not saying it's ideal, it was just an example of something that I thought could address the issue. I agree that we should limit PII being given to companies, but I'm conflicted on how the average Joe can maintain some semblance of security as hackers get better at finding holes. If the software can identify you based on something that only you have, then that's a tall barrier to cross for hackers that also doesn't require a steep learning curve for most. Just to reiterate, I am personally a fan of maintaining anonymity, particularly online. I'm just concerned that our increasingly aging population won't be able to keep up with security best practices and we may need some braindead solutions to keep them safe.