Here is a nice tactic I came up with: Type your competition's name in Technorati and determine all the blogs that reviewed your competitior. Next, dispatch an e

Here is a nice tactic I came up with: Type your competition's name in Technorati and determine all the blogs that reviewed your competitior. Next, dispatch an email to all those bloggers informing them that you have created a rival product. The bloggers are usually interested in covering products similar to those they have covered in the past :)