> Apple has lost its user-focus. Its products will only get worse and worse. Fortunately, this creates opportunity for new companies. Apple has never focused o

> Apple has lost its user-focus. Its products will only get worse and worse. Fortunately, this creates opportunity for new companies. Apple has never focused on the users, it was always their interpretation of what the user wanted. For the most notorious example of this: > You're holding it wrong Using Apple means you adjust to what Apple decides the UX should be like. And if you do, you enjoy a mostly uniform interface with good vertical integration across devices. If you can't or don't want to, then you shouldn't use Apple products. It's as simple as that