2 ms·

> If you're a trillion dollar company the market will insist you set such sums on fire just to be in the race for $current-hype. If they do it drives their mark

> If you're a trillion dollar company the market will insist you set such sums on fire just to be in the race for $current-hype. If they do it drives their market cap higher still and if they don't they risk being considered un-innovative and therefore doomed to irrelevancy and the market cap will spiral downwards. You don’t think earning increasing amounts of tens of billions of dollars in net income per year at some of the highest profit margins in the world at that size for 10+ years has anything to do with market cap?

verticalscaler 3y ago
$1T Market Cap lets it be known it will invest $10B a year into $current-hype that will change everything. P/E loosens speculatively on sudden new unbounded potential, Market Cap $1.1T. Hype funded. PR as innovator cemented.
- throwaway2037 3y ago
  If you look at the R&D expenditure of Apple, it is mindboggling. https://www.macrotrends.net/stocks/charts/AAPL/apple/research-development-expenses https://www.macrotrends.net/stocks/charts/AAPL/apple/researc... Roughly 30B USD per year. And what are we getting? Slightly slimmer phones and 3500USD AR/VR headsets?
- throwaway2037 3y ago
  > Market Cap $1.1T. Hype funded. I'm confused. How does your stock price, which determines market cat, affect your cashflow to fund R&D? It does not.