Back in the 1980s my mother would listen to Bruce Williams, who provided financial advice on his nation-wide talk radio show. Did that make him an influencer?

Back in the 1980s my mother would listen to Bruce Williams, who provided financial advice on his nation-wide talk radio show. Did that make him an influencer? I'm certain many listeners were influenced by him, to a greater or lesser extent. I learned the term "mortgage points" from him.