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This is one advantage of a B2C vs B2B model. If Yahoo was a B2B company its customers would have stopped doing business with it years ago forcing an acquisition
by jusben1369 14y ago
This is one advantage of a B2C vs B2B model. If Yahoo was a B2B company its customers would have stopped doing business with it years ago forcing an acquisition or bankruptcy. However, this really doesn't impact all those folks who have it set as their homepage/email. So it can weather storm after storm.
- dredmorbius 14y agoYahoo is a B2B company. Its customers are advertising networks.
- jusben1369 14y agoHah. It creates services for consumers. It then monetizes those services by selling access to ad networks it's true. My point being that if it sold directly in a B2B environment its customer base would abandon them for competitors due to instability. However, consumers don't change their behavior based on the same types of concerns.