Content owners may not be able to 'win' against piracy, as there's no way it can be feasibly eradicated, but it's not at all impossible to at least try and less

Content owners may not be able to 'win' against piracy, as there's no way it can be feasibly eradicated, but it's not at all impossible to at least try and lessen the impact of it on the business. Such ingenuity is incompatible with the entrenched industry's old-school way of thinking, though. They want it their way, how it's always been. The consumer is moving at a much faster pace, willing to consume content in different and often more convenient ways. They use the internet, which is global, and want to consume content that is still arbitrarily restricted to national boundaries. This is a demand that has yet to be legitimately satisfied, and thus naturally, the consumer becomes demanding. Unfortunately, the industry is determined to defend itself from a changing world, instead of embracing it. DRM, unskippable piracy warnings, local content restrictions, etc. are all manifestations of such a practice, and all of which actively punish the legitimate customer. The internet, and everything it has enabled, is still pretty new. In some ways, this resistance to change isn't surprising, and it's easy to be a commentator on the sidelines. It'd be better to reflect on it with the benefit of hindsight.