about 7 weeks from idea to launch – Idea: jan 6th, after a long road trip listening to danny postma and pieter levels interviews I bought a cheap but relevant

about 7 weeks from idea to launch – Idea: jan 6th, after a long road trip listening to danny postma and pieter levels interviews I bought a cheap but relevant domain, put up an AI-generated landing page and bought some ad traffic to make sure I could get a decent CTR and advertise against the keywords without issue, and to confirm ahrefs is correct about it being a high-volume phrase. (Google is particular about health-related keywords.) that worked, got a CTR of 10% and good volume, so i paid $1k to acquire the "real" domain, hired 5 models from Craigslist to experiment with different training techniques and to generate real examples for the landing page, spent about a month automating a pipeline for training, then, for the landing page, paid $400 for a human copywriter (which I really, really recommend – it turned out so much better than AI copy), $1500 for the design and implementation on Webflow, and a few hundred for misc expenses. For implementation, signup, payment, image upload and order submission is all implemented. Using phoenix liveview which I love. But I am waiting for actual purchases to connect the training pipeline to the webserver. launch: feb 27th with paid traffic via google, instagram and reddit (all performing poorly!)