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If anything, I think GenAI is going to do the opposite. It will be able to mix the content and advertisements much more naturally (and deceptively) than is curr
by noodlesUK 3y ago
If anything, I think GenAI is going to do the opposite. It will be able to mix the content and advertisements much more naturally (and deceptively) than is currently possible at scale.
Instead of seeing: content -- ad -- content -- ad
You will see: just-in-time content which you asked for, which is skewed to inform you about particular products and hide information about competitors.
- quitit 3y agoWe already have this with endorsement marketing (or to use the current era lingo "influencers"). The solution has always been to do research prior to purchase and look for trends in negative reviews. (One could also use their own AI to perform these tasks.) Caveat emptor.
- thrill 3y agoThis is why you will run well-tuned open-sourced AIs locally.
- mvdtnz 3y agoThe overwhelming majority of users don't have the hardware to do this with any model offering anything like a competitive experience.
- hilbert42 3y agoFor how long? Remember mainframes gave way to PCs and they gave way to even smaller smartphones.
- soco 3y agoOculus trained to replace billboards with comforting landscapes. Everybody would pay for this.
- rchaud 3y agoMost billboards are designed to be visible on interstates and highways, where wearing VR goggles wouldn't be allowed. As for "removing ads", why would an ad company like Meta do that when they could get paid more to dynamically replace static billboards with targeted advertising delivered through goggles?
- soco 3y agoWhy would someone expect the app from Meta? You buy the Oculus, then install and use whatever you wish - including this app.
- autoexec 3y agoSometimes it's more profitable to refuse to give people something that they'd pay for. I'd put money on things like Oculus being used to paste ads all over comforting landscapes instead of eliminating ads. I wouldn't be surprised if eventually using Oculus devices to modify or remove ads ends up being explicitly against the ToS, and being caught risks bricking your device and getting you banned from all Meta owned platforms
- theshrike79 3y agoAny M-series Mac can already run local models with decent performance.
- mvdtnz 3y ago1. Not models that are in any way competitive with things like OpenAI. Not even close. 2. A typical user is not even remotely close to using hardware like that. You live in a bubble.
- theshrike79 3y ago#1 Depends on what you're competing with. I, for example, like to use "AI" to assist me in writing NSFW short stories. Can't do that with any of the public ones without hitting the guard rails HARD. Even with extreme prompt massaging, the AI will start to moralise and editorialise the actions so much it's affecting the output. As for #2, MacBooks are so ubiquitous it's a meme on itself. You can go into any classroom or fancy coffee place and I can bet you over 80% of the laptops there have an Apple logo and a good portion of those are new enough to have an M-series processor in it. On the PC side you're right, even a semi-high end Intel/AMD CPU is not powerful enough to be practical for LLMs. You need a dedicated NVidia GPU for that and those are only in "gaming" laptops.
- PeterStuer 3y ago> "AI" to assist me in writing NSFW short stories. Can't do that with any of the public ones without hitting the guard rails HARD It is actually not trivial to have a GPT-2 conversation that does not descend into NSFW. It will eagerly jump to guide you there at even the most remote opportunity.
- theshrike79 3y agoWith a local LLM yes, using any of the public services like gemini or OpenAI PGT3.5 or 4, it's currently nearly impossible. It used to be possible to prompt engineer 3.5 to not moralise on every single thing, but can't be done anymore
- zipping1549 3y agoAnd most of the people won't bother doing it anyway. How many people uses DDG? How many people uses FOSS alternatives with lesser experience at the cost of being FOSS? 99% don't care.
- xen0 3y agoThat might be illegal in some jurisdictions.
- smallmancontrov 3y agoYeah, so maybe after a decade and trillion dollars or three of selling recommendations with impunity they'll get slapped with a fine that's 1/1000th of that.
- klyrs 3y agoCome now, the fine won't exceed millions of dollars.
- malfist 3y agoWhy would it be?
- graftak 3y agoIt must be explicit what part of the content is an advert because dressing adverts as organic content is seen as misleading.
- malfist 3y agoCan you give me a jurisdiction that product placement is illegal?
- RugnirViking 3y agoThe UK. It was outright banned for the longest time. I see now according to wikipedia they allowed it in very limited contexts in 2011, but almost all scenes with product placement are still edited out of most media, leading to shorter runtimes on most movies.
- deleted 3y ago[deleted]
- make3 3y agono, AI like chatgpt delivers fuck tons of content by having been trained on it but that content, that cost money to produce, doesn't get the money back
- DinaCoder99 3y agoWouldn't mentioning products at all be a dead giveaway?
- dymk 3y agoWhat if you're asking for a product recommendation, but you want it unmarred by paid influence?
- DinaCoder99 3y agoWell if you're asking for a product recommendation you're literally asking to be advertised to, so.... I guess you get what you want?
- reidjs 3y agoI think it’s a perfectly viable business model, it’s just they may lose some users who prefer accuracy/unbias over convenience
- corobo 3y agoI can't wait for the fines to be handed out for unmarked adverts haha Every new media format seems to have to learn these things themselves, often in order: 1. Turns out you need moderation 2. Don't poke the RIAA. If you wake them up everyone is getting sued. 3. Adverts need to be made clear they're adverts
- dymk 3y agoAn ad and an unbiased product recommendation are basically at the opposite ends of the reliability spectrum.
- soco 3y ago"recommend me the best from the similar products which didn't pay you for advertising"
- reidjs 3y ago
- strunz 3y ago"The suspect was seen fleeing the scene at 4:30pm - much like the way stains flee your clothes with new Tide Max+ detergent!"
- ryandrake 3y ago“Subway™ Eat Fresh and Freeze, Scumbag!®”[1] 1: https://www.newyorker.com/humor/daily-shouts/l-p-d-libertarian-police-department https://www.newyorker.com/humor/daily-shouts/l-p-d-libertari...
- thinkingemote 3y agoEven something like product placement. Get paid in your article by adding the tag {soft_drink}. Evil startup idea...
- hilbert42 3y ago"Even something like product placement." Only if you let it, if you control the AI at your viewing end then you have ultimate control. AI will be able to say change a product placement Coca-Cola can for a no-names brand of a different color. You need never know it was Coca-Cola as AI could change this randomly so you'd be hard pushed to even guess the original brand. Seems to me that unless they're unusually dumb (which I doubt) I reckon ad industry executives must be already worrying about such developments.
- jpc0 3y agoI think this take is far too optimistic, if anything ad industry executives are entirely thinking the opposite or have you forgotten the current frontrunners of AI are Google and Microsoft. Arguably the grandfather of Ads online and the "oh we should also be doing that" ads company masquerading as an OS and cloud provider.
- nescioquid 3y agoThanks, now I'll be thinking about Brawndo for the rest of the day. "Why do you keep saying that?" "Cause they pay me every time I do!"
- gofreddygo 3y agoTotally my thoughts. Imagine an AI tool, that given a video and some products can intertwine products in the video content itself ! All this can be done post production. (already is to some extent, but costs $$$). This extends to a lot more than video too. AI is _the_ magic tool of dreams for mass spammers.
- tempodox 3y agoThat's exactly what I expect to happen. The opportunity to collect intelligence and behavioral data on each user that you can bring to bear for this purpose is just too seductive. The user profiles that e.g. Facebook has now will pale in comparison. If I were a betting person…
- yetihehe 3y agoImagine "digital twin"[0] technology, but instead of airplane engines, it's your digital twin. [0] https://en.wikipedia.org/wiki/Digital_twin https://en.wikipedia.org/wiki/Digital_twin
- aussieguy1234 3y agoThis will be context based advertising on steroids. Not only will there be a simple search query for context, but an entire conversation stored in the context window of the AI you are talking to.
- throwuwu 3y agoWhy would it hide competitors if they also pay for ad space? Newspapers didn’t offer the option to pay to have your competitor’s ads removed.
- zipping1549 3y agoThis so much. GenAI is already replacing mundane searchs and pretty soon enough we're going to see no less ads, if not more, since AI costs significantly more than just a search, than we do now with normal searchs.
- dmd 3y agoCerveza Cristal is way ahead of the game.
- mhh__ 3y agoThey will also probably homogenise so well that we might not need adds. AI will be amazing for some and a brutal variance minimiser for others.