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Maybe however you must remember there are magnitudes more people consuming content (lurkers) then are creating content on social media sites like TikTok, Reddit
by wnevets 3y ago
Maybe however you must remember there are magnitudes more people consuming content (lurkers) then are creating content on social media sites like TikTok, Reddit, etc. For example someone like cryptoknight [1] has over 38,000 followers and a million likes, majority of which are probably not women under the age of 25 and aren't nerdy.
[1] https://www.tiktok.com/@cryptoknightus https://www.tiktok.com/@cryptoknightus
- deleted 3y ago[deleted]
- Jensson 3y ago38k followers is a really small creator. That doesn't really convince me there are lots of Nerds at tiktok, there are tons of nerdy channels at youtube with millions of subscribers.
- wnevets 3y ago> there are tons of nerdy channels at youtube with millions of subscribers. which one of those aren't on TikTok?
- Jensson 3y agoLooked up some, yeah some of them also uploads to tiktok apparently but get more than 10x more views on youtube than tiktok. Shadiversity for example produces content that you would think fits tiktok, but he gets an order of magnitude more views and subscribers on youtube than tiktok. Same goes for the other channels I checked. It makes sense for them to upload on tiktok as well since it is cheap to hire an editor for it, but I don't see them focusing on tiktok since the market for tiktok nerd videos seems to be much smaller. If you look at channels that are a bit smaller, like half a million subscribers, they don't seem to even bother with tiktok, don't think it is worth it then to even have an editor fix it for that format. So to me this looks a lot like "nerds aren't on tiktok", sure some big channels also uploads there but it doesn't look like they consume tiktok content.
- wnevets 3y agoI'm not arguing that there are more nerd creators on TikTok than youtube or which platform they get more views on. I am just saying that they exist and are a significant portion of the TikTok user base. So much so my FYP is filled with such creators. If someone like marcus hutchins can get a half million followers or cryptoknight can get a million likes, there must be a significant number of consumers for their content.
- Jensson 3y agoYou are now arguing semantics, the topic is whether 30+ nerds migrated to tiktok, we can from this discussion say that they overwhelmingly stayed on youtube unlike the other demographics discussed. A group having an order of magnitude less representation on one platform is "basically doesn't use" to me, it is hard to find more skewed population choice data than that. The gender skew on steam is larger, but not much larger, and that is enough that you basically don't want to release on steam with a game made for women, instead you target mobile or similar because your target demographic basically isn't found at steam.
- wnevets 3y ago> the topic is whether 30+ nerds migrated to TikTok, we can from this discussion say that they overwhelmingly stayed on YouTube unlike the other demographics discussed. That maybe what you're discussing but I made no such claim. The two examples I used aren't even youtubers. Cryptoknight only post on TikTok and Marcus only has 88k subs on YouTube compared to his almost half million on TikTok. Professional YouTubers will never migrate from YouTube to TikTok, its impossible to make a living with TikTok's creator fund.