This generally isn't targeted at single property homeowners/landlords. RealPage says if you have a portfolio of apartments, that following their recommendation

This generally isn't targeted at single property homeowners/landlords. RealPage says if you have a portfolio of apartments, that following their recommendations will generate you more overall, regardless of occupancy. Their algorithm literally is "it is better to rent out 19 units at $X, when the demand will drop to 0.94X if there's 20 available". And it can do so because it happens to know that the other 80 units on the market with other landlords will be following the same rule.