4 ms·

I wish I could track down the source for this, I think I heard it once at a conference. In regards to Coke vs. Pepsi, Pepsi is sweeter so when tasted in a smal

I wish I could track down the source for this, I think I heard it once at a conference. In regards to Coke vs. Pepsi, Pepsi is sweeter so when tasted in a small amount people tended to choose the sweeter drink. However when people have a full can the extra sweetness was a turn off.

taeric 14y ago
Here is a good source: http://www.snopes.com/cokelore/newcoke.asp http://www.snopes.com/cokelore/newcoke.asp
hristov 14y ago
Warren Buffet actually mentions this in interviews. He is a long time Coca Cola investor.