I hate the faded out text too, but I think it's hard to strike a balance where your conclusion is complete enough to tell the reader what the story is about, wi

I hate the faded out text too, but I think it's hard to strike a balance where your conclusion is complete enough to tell the reader what the story is about, without also just giving away all the important information, while also not just being clickbait. Consider the inverted pyramid theory, which says that your news story should begin with the absolute most essential info (who what where when why and how) in basically the first paragraph. This allows readers to skim and still get the essentials; it also makes it easy for editors to trim stories as necessary. Your conclusion/summary is that first paragraph -- and for a lot of people, that's all they need to read.