I imagine that for MS pushing Bing to Apple could be beneficial even for free:). This would force Apple to use their own search engine instead of working with G

I imagine that for MS pushing Bing to Apple could be beneficial even for free:). This would force Apple to use their own search engine instead of working with Google, thus hurting both Google and Apple. So it's natural that the deal didn't happen, I am sure people who make decisions in Apple are very smart and experienced ones.