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The problem is that choosing clothes that will last is extremely hard for a layperson. I have €20 shirts that have lasted for more than a decade and €100 shirt
by Al-Khwarizmi 3y ago
The problem is that choosing clothes that will last is extremely hard for a layperson.
I have €20 shirts that have lasted for more than a decade and €100 shirts that looked like crap after a few months. Brand is not a guarantee either, I have bought superficially similar products from the same brand with radically different results (I suppose they were made in different factories). Same goes for material, there is 100% cotton clothing that is great and other is absolute crap. Over the years I have found a few brands that I more or less trust, but the process involves a staggering amount of trial and error because most brands are just either bad or inconsistent. In particular, European brands seem to be the worst offenders (and I say this as an European). American brands seem somewhat more reliable, although this might be just statistical noise from small sample or selection bias from American brands that reach Europe.
In general, I find the whole textile industry outraging. No other physical goods industry that I know has so little regard for the customer. What would happen if a brand sold 14" laptops that actually were 13" and short-circuited your whole home when plugged in? At the very least people would return them, and probably many would sue. But with clothes, it's very common to buy size 36 pants that turn out to be smaller than your size 34 pants (apparently, they haven't mastered the technology of measuring tape) and that bleed dye and spoil your whole laundry when you wash them. And we have somehow collectively decided that those obviously avoidable things are acceptable. Why?
- TeMPOraL 3y ago> In general, I find the whole textile industry outraging. No other physical goods industry that I know has so little regard for the customer. I'd point at software, but I guess it's not physical, so the next "best" thing would be... just about all the bottom-feeder dirt cheap stuff from Aliexpress/Temu/etc., that I'm even more apalled that they exist now that I hear they're being shipped by air. Anyway. > And we have somehow collectively decided that those obviously avoidable things are acceptable. Why? I imagine for the same reason most tech sucks: because the market is supply-driven, and doesn't get any useful feedback from the customers. Buyers choose from what is available, and the choice is only between bearing the bullshit, or doing without a category of goods - which for clothes is even harder than with smartphones... It's neat little local minimum in developed markets: even when the barrier to entry is low (much easier to launch a clothes line than build a smartphone), the most profitable move for all competitors is still to double-down on the race to the bottom. Or put another way: customers have a certain amount of dissatisfaction they're willing to tolerate. Anything more satisfying than that limit is just leaving money on the table.