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Has 37s indicated how the billings will transfer? If by default, after the sale, users have to opt-in and provide their billing information again, there will be
by ssharp 14y ago
Has 37s indicated how the billings will transfer? If by default, after the sale, users have to opt-in and provide their billing information again, there will be a substantial loss of customers, well beyond typical churn.
Additionally, if I were interested in purchasing Sortfolio, I'd want a clear picture of their customer acquisition practices. If most customers are being acquired through the 37s website and/or branding, you cannot count on continued revenue streams. If customers are being acquired by channels that don't rely on 37s, I'd be much more comfortable with it.