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You’re supposed to market this as incentivizing the consumer to come during off-hours for a discount. You can even draw a parallel to the matinee, the same conc
by jimbob45 3y ago
You’re supposed to market this as incentivizing the consumer to come during off-hours for a discount. You can even draw a parallel to the matinee, the same concept in another industry.
Marketing anything ever as a price hike is usually a sign that marketing wasn’t properly involved in the process.
- dllthomas 3y ago> You can even draw a parallel to the matinee, the same concept in another industry. Or "early bird specials" at a diner, for a nearby segment of the same industry.