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Microsoft's gunning for a far more short-term win: Search. Bing has been an also-ran in the search world for a decade (single digit % of search volume compared
by michaelbuckbee 3y ago
Microsoft's gunning for a far more short-term win: Search.
Bing has been an also-ran in the search world for a decade (single digit % of search volume compared to Google's 90%+), and AI has shown the first real crack in Google's monopoly.
The future is pretty clearly going to be directly getting AI answers to questions and much less looking at a page of 10 blue links and it's still really unclear if Google is going to make the transition.
- chasd00 3y ago>The future is pretty clearly going to be directly getting AI answers to questions with a subscription model, no ads, and therefore no seo manipulation of content/answers. I'm all for it!
- themacguffinman 3y agoActually hilarious that you think ads are going away. Microsoft has already started pitching ways to embed advertising and sponsored links in AI responses [1]. They've already built prototypes [2]. It will probably be worse than in search because AI ads will blend more seamlessly into a written or spoken paragraph. [1] https://www.reuters.com/technology/microsofts-bing-plans-ai-ads-early-pitch-advertisers-2023-02-17/ https://www.reuters.com/technology/microsofts-bing-plans-ai-... [2] https://news.ycombinator.com/item?id=35359338 https://news.ycombinator.com/item?id=35359338