This is how microsoft has been doing data for at least 10 years (See databricks). Step 1: Get the industry leaders to be purchasable via Azure. Step 2: Slowly

This is how microsoft has been doing data for at least 10 years (See databricks). Step 1: Get the industry leaders to be purchasable via Azure. Step 2: Slowly build your own clone and start stealing user share even though your offering is still worse.