I mean, that's also a roastery, not just a "reserve" location, and that's the New York location which might as well be the Times Square Apple Store compared to

I mean, that's also a roastery, not just a "reserve" location, and that's the New York location which might as well be the Times Square Apple Store compared to some small town Apple Store. Other reserve locations, such as this one in Tokyo https://maps.app.goo.gl/diFWHoByG3783V8u5 https://maps.app.goo.gl/diFWHoByG3783V8u5 or this one in Vancouver https://maps.app.goo.gl/HGWsXsinAparQ7bGA https://maps.app.goo.gl/HGWsXsinAparQ7bGA are pretty much "slightly bougier" locations that as far as I know don't really have anything unique going on, with the exception that you can sometimes get shitty coffee made in a siphon brewer. The roasteries always seem to get that special touch though.