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Awards still exist. They just streamlined them. Instead of 100 different awards which cluttered the interface right below the post title, they replaced them wit

Awards still exist. They just streamlined them. Instead of 100 different awards which cluttered the interface right below the post title, they replaced them with 6-7 variations of gold and simplified the UI and look & feel.

rightbyte 3y ago
I think making the post look like a pimped Pakistani truck was much of the lure. Making a number go from 4 to 5 probably does not have the same lure for the whales.
- gigglesupstairs 3y ago
  Thing is not many were buying expensive awards when smaller much much cheaper awards were available at their disposal. They perhaps found from their research that giving so much choice to users was working against them in this case and took this decision.
  - RichEO 3y ago
    This kind of logic leads to websites riddled with dark patterns. Just because something works in an A/B test doesn’t make it a good decision.
    - gigglesupstairs 3y ago
      As much as I deride any kind of awards except classic gold, I think this was one of their better decisions all things considered.
johnnyanmac 3y ago
Yeah, the main thing is that 1) they don't show on old reddit (I see this as an absolute win) 2) You can't Gold NSFW subs, because.... 3) A number of Gold upvotes + posting karma can be exchanged for real world money. Yes, this is probably even worse than what you are imagining. To give a few details of this wonderful idea: - They say you need to "qualify", but the bar is 10 gold upvotes + 100 karma in 12 months. 100 karma may as well not be a barrier. - They have pretty weak justifications for how to fight Spam/bots... because they've done a horrible job the last decade fighting spam/bots and it's only gotten worse last year. There's no incentive for them to fight bots anyway. - Mods can participate in this. And it is not based on their moderation behavior https://old.reddit.com/r/reddit/comments/16ryhv9/celebrating_great_content_is_as_good_as_gold/ https://old.reddit.com/r/reddit/comments/16ryhv9/celebrating... There's not much upside here as a user unless you need yet another hustle in life.

rightbyte 3y ago

I think making the post look like a pimped Pakistani truck was much of the lure. Making a number go from 4 to 5 probably does not have the same lure for the whales.

gigglesupstairs 3y ago
Thing is not many were buying expensive awards when smaller much much cheaper awards were available at their disposal. They perhaps found from their research that giving so much choice to users was working against them in this case and took this decision.
- RichEO 3y ago
  This kind of logic leads to websites riddled with dark patterns. Just because something works in an A/B test doesn’t make it a good decision.
  - gigglesupstairs 3y ago
    As much as I deride any kind of awards except classic gold, I think this was one of their better decisions all things considered.

johnnyanmac 3y ago

Yeah, the main thing is that 1) they don't show on old reddit (I see this as an absolute win) 2) You can't Gold NSFW subs, because.... 3) A number of Gold upvotes + posting karma can be exchanged for real world money. Yes, this is probably even worse than what you are imagining. To give a few details of this wonderful idea: - They say you need to "qualify", but the bar is 10 gold upvotes + 100 karma in 12 months. 100 karma may as well not be a barrier. - They have pretty weak justifications for how to fight Spam/bots... because they've done a horrible job the last decade fighting spam/bots and it's only gotten worse last year. There's no incentive for them to fight bots anyway. - Mods can participate in this. And it is not based on their moderation behavior https://old.reddit.com/r/reddit/comments/16ryhv9/celebrating_great_content_is_as_good_as_gold/ https://old.reddit.com/r/reddit/comments/16ryhv9/celebrating... There's not much upside here as a user unless you need yet another hustle in life.