"Hey all the experts who have studied this phenomenon in depth suggest we should do this" "According to this religious text, this is how we should be living"

"Hey all the experts who have studied this phenomenon in depth suggest we should do this" "According to this religious text, this is how we should be living" "This will be good for the economy and put more money in your pockets" "If we don't do this, the terrorists win" "Think of the children" While it is easy to get people to support doing what they already want to do, people's opinions can also be swayed. Further, while populist movements try to present their positions as widely held by the majority, oftentimes that's a bluff. It's usually the case that populists are really just a vocal minority.