I think the author makes some weak arguments. I've worked as a consultant on a few zany startups and all I have to say is that this kind of crap happens all the

I think the author makes some weak arguments. I've worked as a consultant on a few zany startups and all I have to say is that this kind of crap happens all the time: http://ixjy.com/post/22704727159/will-somebody-please-disrupt-poetry-already http://ixjy.com/post/22704727159/will-somebody-please-disrup... There are so many cocked up ideas out there (many of them built with someone else's money in the hope that somehow, someone, somewhere will give them money). Some of these ideas actually get funding, which is tragic, and some of them actually make it, which might be worse, but most of them never see the light of day.