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The old content can become a liability. Maybe the brand has shifted, or norms have shifted and the old content is off-key.
by mobilefriendly 3y ago
The old content can become a liability. Maybe the brand has shifted, or norms have shifted and the old content is off-key.
- dirtybirdnj 3y agoIt was not an issue of refining the content on one site, you make a good point though. It was more of an issue that they had a bunch of clients on an old CMS system, and they did not want to make any changes the way that the sites were built or hosted. I can make arguments for and against either side of this idea, it all depends how you want to run your business.