My point about a lack of sustainability wasn't assigning that issue to companies alone, but broadly to the system as it currently exists and in which those comp

My point about a lack of sustainability wasn't assigning that issue to companies alone, but broadly to the system as it currently exists and in which those companies operate. > If the marginal cost of producing additional units is basically zero, which is what the hypothetical implies, then the products should be basically free I don't think this is implied unless all productive work across all industries is automated. Practically speaking, this would happen over time, meaning that a fully automated company today could significantly reduce its costs, but would still have to purchase goods and services from upstream providers and pay to market and distribute their products. And since companies essentially operate on greed, the leadership of these companies would carve out space for themselves, and the short term goal would almost certainly still be to maximize profit, meaning goods are not free, even if the marginal cost is low (gotta pay for all of that automation R&D after all). Somewhere there is a tipping point where enough automation would throw the system into chaos without major changes. If it could be achieved overnight, then hypothetically we could all have free stuff.