You may find this statement obvious and as such uninteresting but it does have a clear, simple meaning. And while it is simple, I see people who think that they

You may find this statement obvious and as such uninteresting but it does have a clear, simple meaning. And while it is simple, I see people who think that they can "build the next X" by replicating X's features all the time. ["X" is used as a placeholder and not to refer to the ridiculously named social network]