That's probably not a very good thing to pursue. People who feel important on account of their shoes do so out of stupidity. Capitalizing on people's stupidity

That's probably not a very good thing to pursue. People who feel important on account of their shoes do so out of stupidity. Capitalizing on people's stupidity is generally unfulfilling, and the success is hard to predict, because you can't relate to your customers. And why bother, when you can instead create something genuinely useful, for smart people and idiots alike?