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As someone who just took delivery of a BYD Song Plus, I can say I’d be very, very worried if I was BMW’s CEO. And yes, I’ve owned 5 BMWs before this new BYD.

by pqdbr 3y ago

MuffinFlavored 3y ago
I have to imagine the overlap between markets for people who prefer to: pay a premium to drive luxury (BMW customers) vs those willing to take a chance on a new ultra-cheap $22k Chinese electric car are near zero currently
- acdha 3y ago
  How many testimonials like the one you’re replying to would it take to change that, though? If some popular Tik Tok/Youtube people had good experiences, it’s not hard to imagine that a ton of Gen Z buyers would decide they like being able to save large amounts of money they don’t have. “Made in China” has a negative connotation to older people but for anyone under, say, 50 that’s normal for almost everything else.
  - MuffinFlavored 3y ago
    > that a ton of Gen Z buyers I thought the narrative was Gen Z can't afford to not live at home. Now they're buying BMWs?
    - acdha 3y ago
      Gen Z as a whole earn less than the millennials did at the same age (as did Gen X) but that doesn’t mean everyone in an entire generation is destitute. Less spending power on average and more precarious employment _does_ mean more people who might be looking for a deal – why make a financial stretch if you don’t have to? – and if BYD is making good products, it’s not hard to imagine a generational shift not unlike what happened when a lot of Boomers decided Japanese cars were better than the Cadillacs, etc. which their parents had considered proof of having made it. Housing does also enter into the picture: people who don’t see home ownership as plausible might spend more on cars than they strictly need to because that’s an area where you can express yourself and it’s far more affordable than a mortgage. That isn’t the optimal financial choice but people like to have something nice they own and if housing isn’t it, cars are the next most prestigious thing most Americans own.
    - mixmastamyk 3y ago
      Good job + sky-high housing prices = nice car, no home

As someone who just took delivery of a BYD Song Plus, I can say I’d be very, very worried if I was BMW’s CEO. And yes, I’ve owned 5 BMWs before this new BYD.

by pqdbr 3y ago

As someone who just took delivery of a BYD Song Plus, I can say I’d be very, very worried if I was BMW’s CEO. And yes, I’ve owned 5 BMWs before this new BYD.

MuffinFlavored 3y ago

I have to imagine the overlap between markets for people who prefer to: pay a premium to drive luxury (BMW customers) vs those willing to take a chance on a new ultra-cheap $22k Chinese electric car are near zero currently

acdha 3y ago
How many testimonials like the one you’re replying to would it take to change that, though? If some popular Tik Tok/Youtube people had good experiences, it’s not hard to imagine that a ton of Gen Z buyers would decide they like being able to save large amounts of money they don’t have. “Made in China” has a negative connotation to older people but for anyone under, say, 50 that’s normal for almost everything else.
- MuffinFlavored 3y ago
  > that a ton of Gen Z buyers I thought the narrative was Gen Z can't afford to not live at home. Now they're buying BMWs?
  - acdha 3y ago
    Gen Z as a whole earn less than the millennials did at the same age (as did Gen X) but that doesn’t mean everyone in an entire generation is destitute. Less spending power on average and more precarious employment _does_ mean more people who might be looking for a deal – why make a financial stretch if you don’t have to? – and if BYD is making good products, it’s not hard to imagine a generational shift not unlike what happened when a lot of Boomers decided Japanese cars were better than the Cadillacs, etc. which their parents had considered proof of having made it. Housing does also enter into the picture: people who don’t see home ownership as plausible might spend more on cars than they strictly need to because that’s an area where you can express yourself and it’s far more affordable than a mortgage. That isn’t the optimal financial choice but people like to have something nice they own and if housing isn’t it, cars are the next most prestigious thing most Americans own.
  - mixmastamyk 3y ago
    Good job + sky-high housing prices = nice car, no home