2 ms·
Okay, couple of things here: 1) Just about every magazine app out there, that I've tried, is shit. I was happy to pay for Wired, because I love Wired, but the
by gdubs 15y ago
Okay, couple of things here:
1) Just about every magazine app out there, that I've tried, is shit. I was happy to pay for Wired, because I love Wired, but the app was terrible. 500MB for a mobile app, with 'interactive' features that belong on a 1990's giveaway CD-ROM from RadioShack.
2) 19% of ALL tablet and smart-phone users paying for news apps in the past 30 days is still a LOT of paying customers.
Magazines are known to throw stupid amounts of money at things, yet when presented with a new platform that could be the saving grace of their entire industry they said, "The guys who make our web banners could whip something up for us, right?"
It sounds like they're giving up without ever having really tried. And by having tried, I mean developed something that really embraces the medium and isn't just a dump from In-Design into some pre-fab 'app' engine.