TechCrunch is a really neat cap-feather, but it mostly just pulls in a lot of non-real-user inbound interest in my experience (VCs, potential partners) - and if

TechCrunch is a really neat cap-feather, but it mostly just pulls in a lot of non-real-user inbound interest in my experience (VCs, potential partners) - and if you're not close to ready or even interested in funding/partnerships, all that inbound interest wastes a lot of time, too - so you might as well get closer to a point where you're ready and willing to handle the inbound queries (i.e., capture your users, make them happy first), and then get the coverage.