I should qualify 'when it helps them make money'. There are lots of companies that do use the optics of 'being kind' to make money. Additionally, there are comp

I should qualify 'when it helps them make money'. There are lots of companies that do use the optics of 'being kind' to make money. Additionally, there are companies have influential people leading them that sway their actions in 'nice' ways at the expense of profit but this isn't, strictly speaking, rational behavior for a company. The reality is that the majority do go to what they believe to be the limits of the law so long as it helps them make a profit and this is totally ok. It is the companies that then lobby to change the limits to favor themselves at the expense of actual people that I believe are evil.