I typically use the client-side variations approach but didn't in this instance because the two pages were created separately and were pretty different in terms

I typically use the client-side variations approach but didn't in this instance because the two pages were created separately and were pretty different in terms of css and it was just easier to keep them separate. Moving forward, I'll do the extra work to make VWO swap content on the same page and adjust the css appropriately. Segmenting traffic after the test is something I wish VWO would allow me to do but that is currently a limitation of their system.