I'm surprised the advertisers are playing ball here. Advertisers want access to people who are willing to pay more money and they want the service that does sh

I'm surprised the advertisers are playing ball here. Advertisers want access to people who are willing to pay more money and they want the service that does show their ads to be as accessible as possible. And they're able to more effectively negotiate for consessions as they're less diffuse. I think the fact that higher priced subscriptions that promise "no ads" exist at all is a good indication that even advertisers are losing power to monopoly gatekeepers. Following the inevitable enshitification pipeline I guess.