As I mentioned, it's for people you know (and would be comfortable having that conversation with). I've worked for friends, and I'm clear up front that I'm not

As I mentioned, it's for people you know (and would be comfortable having that conversation with). I've worked for friends, and I'm clear up front that I'm not free, but I'm also more willing to work with them on price for stuff (as it's usually small and fun). Also, it can help you to determine if the customer is serious (Make me Facebook, $200) or not. It's not always a great way to approach things, but sometimes (and you'll know when) it is a decent approach.