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It is easy to find such reasons now that Nokia has failed. But they ruled for a decade in part because of too many phones. They had phone at each budget range a
by blackoil 3y ago
It is easy to find such reasons now that Nokia has failed. But they ruled for a decade in part because of too many phones. They had phone at each budget range and demographic.
What they missed was a move from hardware centric world to software centic. The attempts with Linux etc were too little too late.
- hasmanean 3y agoHW is hw and sw is SW…and never the twain shall meet. Hardware problems are low dimensional ones…”optimize this variable (usually clock speed), make this block functionally correct.” Software problems are high dimensional ones, especially the problem of designing an API the community will adopt. “What set of functions can I provide that will do X…and a subset of X…and a potential superset of X, on hardware generation H and H+1 and so on…all while taking security and OS privilege levels into account…” Oh and we must bow to aesthetics and programmer fashion as well as getting stuff into their hands as fast as possible…plus tools and documentation…plus outcompete everybody else in the world trying to steal the same devs as us. Sw is what it is because it has so many degrees of freedom.
- twelvechairs 3y agoYes - iphone came out 2007 and Nokia was still the leading mobile phone company by sales in 2010, and Symbian had the largest OS share to 2012. In my view it was really the two big OS decisions they made - first in 2010 they ditched Symbian to focus on 'Meego' (a partnership with Intel) then in 2012 they ditched all of that for Windows Phone. Through those 2 years they moved outright owning the globally most popular OS to being the secondary manufacturer for the third best supported OS. And not trusted by users to provide any continuity.
- roneythomas6 3y agoAndroid overtook Symbian globally in early 2011. In major markets Android overtook Symbian sometime in late 2009-2010.
- neom 3y agoThis is exactly right imo. I was a teen during peak Nokia, and I always thought it was very clever how they had a phone for everyone, and more importantly, they really signaled to the consumer via features and marketing. I was in the UK and there was a time for a couple of years when all we talked about was football and Nokia models, we all had phones, some of us had TWO phones because we inherited an old business device from a parent etc. It was a super fun time from what I recall!
- HeckFeck 3y agoThe closest competitor to Nokias during 2007-2009 I recall was the Sony Ericssons, especially the walkman phones or the slider phones. At least if you were like me and always had to have something different. I still wish I’d kept my W910i. Unreliable software that would reboot randomly, but a surprisingly sturdy piece of kit that survived many drops and skids. And it was the best camera I had for a while, delivering a wonderful 2MP.
- neom 3y agoThat's right, I forgot about Sony Ericsson but you're correct, very much less common among my friend group, I only recall older people having them...Was Sony Ericsson considered a more premium device?
- HeckFeck 3y agoThat's interesting, I mostly remember old folks sticking to flip phones. The SEs were all that could be found among my peers. We would've been in our mid teens at the time. Then they were supplanted by early non-Android Samsung phones with the bad touchscreens, then by 2012 everyone had either an iPhone or Android. It was only the space of a few years but seemed much longer back then!
- neom 3y agoWhere in the world were you located at that time? We'd be around the same age I think, I was in Scotland and bought everything from Argos.