There would be no more incentive to build the widest coverage. In cities the fastest or cheapest network would win the spot market. Without the ability to reser

There would be no more incentive to build the widest coverage. In cities the fastest or cheapest network would win the spot market. Without the ability to reserve a wider network to their own customers whom they can charge a higher monthly bill, the additional CAPEX for rural towers doesn’t pencil out. To make rare expensive services like rural towers and generator backup work you’d have to charge a usurious amount per MB or session, or enforce a minimum purchase length to avoid adverse selection. And then you’re back to contracts.