See also the (great) video by Adam of Heroku at the 2011 Startup Lessons Learned conference "The Epic Pivot - Heroku's Story" (20mins): http://www.justin.tv/st

See also the (great) video by Adam of Heroku at the 2011 Startup Lessons Learned conference "The Epic Pivot - Heroku's Story" (20mins): http://www.justin.tv/startuplessonslearned/b/286516447 http://www.justin.tv/startuplessonslearned/b/286516447