4 ms·
I disagree. The point is to always be strategic about why you want press and what you hope it will achieve. For some companies, TC is very relevant for acquiri
by ktothemc 14y ago
I disagree.
The point is to always be strategic about why you want press and what you hope it will achieve. For some companies, TC is very relevant for acquiring customers. For others, it serves as validation for prospective investors and employees.
If, say, you're a women's fashion app, we would probably reach a small subset of your target market and it would probably be smart to have a broader strategy that reaches powerful fashion blogs.
- pramodbiligiri 14y agoI view TC as a parallel to HN, but on the user side. While this forum gives the best value for time in terms of startup operations, TC readers would be people who have heard of similar products, seen companies getting Dead Pooled in that category etc (though not always genuine end users, like that women's fashion example). Just on a lark, is "BioInformatics" with a strong Semantic Web angle to it, of particular interest to anyone among your group?
- ktothemc 14y agoSend us an e-mail with answers to the eight questions above. Put my name "kim" in the subject line and send it to tips at techcrunch dot com. I will find it. We do cover some health and biotech (particularly if it's something that could be consumer-facing or doesn't require like a 10-year FDA clinical trial). We wrote about Dr. Chrono, which was a YC company.
- pramodbiligiri 14y agoCool! Will get on it.