I don't think they're trying to get exclusives to attract people to their platform, but I don't think that means anything beyond that. When you're buying consol

I don't think they're trying to get exclusives to attract people to their platform, but I don't think that means anything beyond that. When you're buying consoles if you can only buy one, you get the console with better games. But almost all podcast platforms are free to join and get podcasts from, so if someone listens to Joe Rogan or some other show (for free) on spotify it doesn't create a barrier for participation on any other podcast. The platforms are just buying audience with exclusivity deals, but nobody is locked in.