3 ms·

If you know how much to charge me, you know how much to advertise. It's literally that simple.

uxp100 3y ago
No. It does depend on where you live. Buying vehicles across state lines is very common and can result in significant differences in price. Doesn’t mean you couldn’t advertise the price as “for residents” or something.
- gwbas1c 3y ago
  > Buying vehicles across state lines is very common and can result in significant differences in price At least in MA, you have to pay the sales tax in order to register the vehicle. It doesn't matter what state you bought the car in. The regulators aren't letting that loophole slip in. Everyone here goes to NH to skip out on sales taxes, including the regulators that pass the sales taxes.
legitster 3y ago
Advertisements don't stop at city limits and zip codes. If I see a promotion in one side of town, the tax could be on the other side.
- PeterisP 3y ago
  That's not a problem anywhere else - if you have two (or two hundred) locations with different tax rates, just calculate whatever is the highest total, and advertise that - you're definitely allowed to sell stuff for cheaper than you advertised, so if one location has a 2% lower tax rate, you can sell it cheaper there; or you can charge different pre-tax prices so that the total is the same, if that's more profitable for you; I've seen both options used when advertising prices in EU-wide international campaigns despite different VAT rates across EU countries.
- immibis 3y ago
  So let the billboard say $5+tax. The price tag in the store should still say $5.99 - the state border doesn't go down the middle of the checkout line. If it's online and you know where I live, it should say $5.99 too.
  - pavon 3y ago
    > So let the billboard say $5+tax This is what is done now, and what the FTC/FCC are trying to make illegal. The sticking point is that these specific industries have gotten very creative about what constitutes a tax or government fee, so it isn't as simple for consumers as knowing you have to tack on sales tax.
deleted 3y ago
[deleted]

No. It does depend on where you live. Buying vehicles across state lines is very common and can result in significant differences in price. Doesn’t mean you couldn’t advertise the price as “for residents” or something.

gwbas1c 3y ago
> Buying vehicles across state lines is very common and can result in significant differences in price At least in MA, you have to pay the sales tax in order to register the vehicle. It doesn't matter what state you bought the car in. The regulators aren't letting that loophole slip in. Everyone here goes to NH to skip out on sales taxes, including the regulators that pass the sales taxes.

legitster 3y ago

Advertisements don't stop at city limits and zip codes. If I see a promotion in one side of town, the tax could be on the other side.

PeterisP 3y ago
That's not a problem anywhere else - if you have two (or two hundred) locations with different tax rates, just calculate whatever is the highest total, and advertise that - you're definitely allowed to sell stuff for cheaper than you advertised, so if one location has a 2% lower tax rate, you can sell it cheaper there; or you can charge different pre-tax prices so that the total is the same, if that's more profitable for you; I've seen both options used when advertising prices in EU-wide international campaigns despite different VAT rates across EU countries.
immibis 3y ago
So let the billboard say $5+tax. The price tag in the store should still say $5.99 - the state border doesn't go down the middle of the checkout line. If it's online and you know where I live, it should say $5.99 too.
- pavon 3y ago
  > So let the billboard say $5+tax This is what is done now, and what the FTC/FCC are trying to make illegal. The sticking point is that these specific industries have gotten very creative about what constitutes a tax or government fee, so it isn't as simple for consumers as knowing you have to tack on sales tax.

deleted 3y ago

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