I agree and I think our hypotheses are two sides of the same coin - if the UX is great it gains users that aren’t good for business, if the UX is bad it filters

I agree and I think our hypotheses are two sides of the same coin - if the UX is great it gains users that aren’t good for business, if the UX is bad it filters for users that deeply need the product. I’d certainly rather be in a startup that is dealing with the latter than the former.