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In Q4 2011, there were 28.2 million tablets sold vs 17.4 mil in Q1 2012. So a sequential decline of 38%. While holiday sales are obviously significant, what t
by rmah 15y ago
In Q4 2011, there were 28.2 million tablets sold vs 17.4 mil in Q1 2012. So a sequential decline of 38%.
While holiday sales are obviously significant, what this might indicate is that more people will purchase for themselves but are more willing to purchase alternatives (like the cheaper Kindle Fire) as gifts for others.
- bunderbunder 15y agoTotally anecdotally, among all the tablet owners I know Fires have been gifts and other tablets have been self-purchases. I also know some folks for whom the gift of a Kindle Fire ended up being the icebreaker that convinced them to spring for an iPad. Assuming those are indicative of real trends, that's got to be very disconcerting for Amazon. I doubt that dedicated e-readers are going to drive ebooks for a whole lot longer. If they can't bring out a strong contender in the tablet space, they stand to lose their command of the market.
- smackfu 15y agoOr it means people were waiting for the iPad 3 in order to buy an iPad...