There is a good chance that it will remain niche due to the paid and forced-login model. This is a good thing. I hope they will manage to position themselves we

There is a good chance that it will remain niche due to the paid and forced-login model. This is a good thing. I hope they will manage to position themselves well as an alternative search engine with clean, unmanipulated results; and be careful about unhealthy (greedy) growth.