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You don't seem to be differentiating between search ads and display ads, and it is search ads that comprise the majority of their revenue (where FB is more of a
by 18pfsmt 14y ago
You don't seem to be differentiating between search ads and display ads, and it is search ads that comprise the majority of their revenue (where FB is more of a threat to their display ads).
- jonnathanson 14y agoI would argue that FB is a threat to their search ads, too, in the long run. And it's not too difficult to foresee some scenarios in which that's true. At least Google seems to think so. (If they just thought FB was a threat to display ads, they probably wouldn't be making social such a huge, life-or-death deal).