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Related to high-cost and EVs, I've noticed this phenomenon of automakers hyping EVs with low announced starting prices, but initially only selling the expensive
by lastofthemojito 3y ago
Related to high-cost and EVs, I've noticed this phenomenon of automakers hyping EVs with low announced starting prices, but initially only selling the expensive, high-end versions of the car, then eventually (maybe) releasing the cheaper version much later. I first noticed this with Tesla, then Rivian and Lucid followed suit, which isn't terribly surprising. But now Chevy is doing that with the Blazer EV: https://www.caranddriver.com/news/a44723787/2024-chevy-blazer-ev-base-higher-pricing/ https://www.caranddriver.com/news/a44723787/2024-chevy-blaze...
I don't know if they really just can't conceive of how much these things are going to cost to make ahead of time, or if they're just trying to grab headlines with attractive pricing or whatever, but it's annoying.
I mean, cars have always been expensive to build, but I don't really remember say, the new Civic coming out and Honda being like "yeah, we're only going to build Touring trims at first, then EXs when the demand drops, and finally maybe a couple of years from now we'll build you an LX model".
- bluGill 3y agoHonda puts features on the Acura line. Toyota has Lexus. They bring features to the basic line if they become popular.
- ytdytvhxgydvhh 3y agoAnd GM has Cadillac. It’s one thing for some features to debut on the luxury line and trickle down to the mainstream. It’s another to be like “here’s our new $40k mainstream electric SUV” and then only sell the $60k version for an entire model year. Just be honest about what you’re putting on sale.