I'm no economist, but isn't that to be expected? - A burst of people take your DNA test - Much less people will subsequently, as your target becomes younger p

I'm no economist, but isn't that to be expected? - A burst of people take your DNA test - Much less people will subsequently, as your target becomes younger people who are now old enough to pay for DNA tests. Seems like you'd have to whether being way under-capacity for the initial burst, and then essentially a return to normal.