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Consumers find it easy to justify a hardware purchase: it's tangible, and save for requiring an electrical outlet (which is ubiquitous in our society), runs any
by pm 3y ago
Consumers find it easy to justify a hardware purchase: it's tangible, and save for requiring an electrical outlet (which is ubiquitous in our society), runs anywhere. Software is, in some regards, intangible, and is constrained to certain platforms. It makes it easier to dismiss, even though it's no less work to make great software.
- skydhash 3y agoAnd that has not been helped by freemium and ads supported platforms. When I first got into computing (around windows XP SP2) if something was free and not open source, it was viewed with suspicions. Piracy was rampant, but they’re already not your market. It’s easy to buy software when it’s fulfilling a real need.
- dwaite 3y agoIMHO this has been one of the reasons the push for subscription-based pricing has been successful - it helps you pitch services that provide value, rather than software the user can leverage to create their own value.