3 ms·

By that measure a loss of 1 second would be $7k lost revenue. A 100ms outage would be $700. Reality is that revenue wouldn't be lost if you had a 100ms outage,

• teolandon 3y ago
  It doesn't scale linearly.
  • ta1243 3y ago
    Indeed, so arguing that if revenue is 24m a day that a 1 hour outage loses 1m is wrong
    • hayst4ck 3y ago
      Arguing it is $1,000,000.00 is wrong. Arguing that it represents the order of magnitude of potential damage is cogent.
• ricardobeat 3y ago
  > revenue wouldn't be lost if you had a 100ms outage If that little blip cascades briefly and causes 1000 users to see an error page, and a mere five of them (0.5%) to give up on purchasing, boom you just lost those $700 (at least in the travel industry where ticket size is very high). Probably much more.
  • ta1243 3y ago
    So I invest all that time deciding where, when and how to travel and don't press refresh when I see an error which is more than likely on my end?
    • ricardobeat 3y ago
      An error page can be enough for a handful of customers to decide to “come back later” or go with a competitor website. If you think about experiments with button colors and other nearly imperceptible adjustments, that we know can affect conversion rates, an error page is orders of magnitude more impactful.